Last updated on May 23, 2019
Your privacy and the privacy of your personal information is important to us. HydRx Farms Ltd. (“HydRx”) is providing this notice to describe and explain how your personal information is collected, used and disclosed by us when you use our website located at http://www.hydrx.ca (our “Website”) to procure our products and services, and the choices you can make about the way your information is collected and used.
In general, you can visit our Website without telling us who you are or revealing any personal information about yourself. There are times, however, when we may need information from you. In certain cases your refusal to provide necessary personal information may impact your ability to interact with us or register as a client of HydRx.
Any data that has been collected in which all personal identifiers have been removed, such that the information could not reasonably be used to identify the individual, is not considered personal information or personal health information. This type of anonymized information may be used by HydRx for research purposes.
We may collect, use or disclose your personal information without your knowledge or consent where we are permitted or required to do so by applicable law or regulatory requirements. HydRx will collect, use and disclose your personal information without your consent only in limited circumstances as permitted or required by law. In certain limited circumstances, we may be called upon to release your personal information in response to a court order, subpoena, search warrant, law or regulation. We will cooperate in responding to such requests, taking appropriate measures to ensure that the requester understands the sensitive nature of the personal information that they may receive.
Typically, we will seek your consent at the time we collect your personal information. Your consent may be implied, deemed (using an opt-out mechanism) or express. Implied consent can be reasonably inferred from your action (e.g. entering into an agreement with us or providing payment) or inaction. Express consent can be given orally, electronically or in writing.
We may collect personal information from and/or about you for the purpose of registering you as a client of HydRx, providing information and services to you as a HydRx, and for purposes relating to billing and administration, such as:
- your name and contact information, including address, telephone number and email address;
- your date of birth and gender;
- insurance coverage and payment information, if applicable;
- information in connection with the products or services you inquire about or purchase from us; and
- other information as necessary to maintain our business relationship with you, such as information related to your preferences, feedback and information requested by or provided to you.
HydRx may also collect personal information for the purpose of evaluating market trends and other activities relating to our business. To provide you with timely, valuable information, we may also ask you to provide us with information regarding your professional interests and experiences with our products or services. Providing us with this information is optional.
HydRx will most often collect personal information directly from you. In cases where personal information is held by a third party, we will obtain your consent before seeking this information. In some cases, consent may be implied by your actions. Where we obtain your personal information directly from a third party, we will take reasonable steps to ensure that the third party has represented to us that it has the right to disclose your personal information to us.
Personal data collected online may also be combined with information you provide to us through other sources such as product registration, call centers, or in conjunction with events such as trade shows, training seminars and conferences. Information that you supply will relate to the relationship that HydRx has with you or your organization.
Information Uses and Disclosures
We will use personal information to register you as a client of HydRx, for billing purposes, to provide you with information and services, to help us better understand your needs, to provide you with services and for any additional purposes for which we have obtained your consent to the use or disclosure of your personal information. For example, we may use and disclosure your personal information to:
- register you as a client of HydRx;
- fill orders made online and provide other information requested by you;
- establish, maintain and manage our relationship with you so we can provide you with products and services as requested and in line with your needs and preferences;
- distribute medical cannabis to you;
- provide you with information about our products and services, including the latest news on HydRx activities and initiatives, information about new products and services, product updates, technical support issues, events and special offers;
- recommend products, services or programs on our Website or the websites of our partners by providing customized content on our Website or otherwise;
- seek reimbursement from your insurer; and
- enable us to comply with applicable laws and regulations, including the requirements of the Cannabis Act (S.C. 2018, c. 16) and the Cannabis Regulations (SOR/2018-144).
Your personal information may be anonymized and, in some cases, aggregated with anonymized information from other HydRx customers for purposes relating to statistical analyses and other research purposes.
HydRx is committed to helping both patients and doctors better understand the benefits and utility of cannabis as a medical tool for a variety of ailments, applications and indications. We use voluntary, aggregated and anonymous health data as a part of that research program. As a HydRx client you are under no obligation to participate and if you would like your data to be excluded from this research program, you can opt-out. If you would like more information about our research program, please feel free to contact us.
Web Server Logs
In the process of administering our Website, we maintain and track usage through web server logs. Web server logs provide information such as what types of browsers are accessing our Website, what pages receive high traffic and the times of day our servers experience significant load. We use this information to improve the content and navigation features of our Website. Anonymized or aggregated forms of this data may be used to identify future features and functions to develop for the Website and to provide better customer service.
Personalized URL Links and Personalized Message Content
Occasionally, we may create a unique web page link for specific visitors to our Website. If you visit one of these web pages, you may find forms that are already filled out with your name, or other types of information you have previously indicated an interest in, based on information you have given us before. We may also personalize the content of newsletters, e-mail offers, invitations or HydRx advertisements available to you on our third-party partners’ websites, based on topics in which you have previously indicated an interest. If you choose to visit one of these personalized web page links, you are agreeing to allow us to collect information about your visits and also to associate that information with other information about you and your relationship with HydRx. If you do not wish your information to be used in this way, do not accept the invitation to visit these sites.
HydRx may use other technologies to capture specific data, such as the pages you view, the items you download, the links you click, your access times, and your Internet Protocol (IP) address, domain name, and system configurations and settings, to help us understand how you use our site, serve you relevant content and assist you with questions you may have regarding our products and services.
HydRx provides you the opportunity to receive different types of communication and information related to our company and our offerings. You may subscribe to e-newsletters or other publications; you may also elect to receive marketing communications and other special offers from us via e-mail. If at any time you would like to change your communication preferences, we provide unsubscribe links and an opt-out mechanism for your convenience. You may also opt-out by sending us an email or through regular mail (addresses below).
Updating and Access to Your Personal Information
It is important that the personal information we have in our records about you is accurate and current. If your personal information changes, you should notify us as soon as possible.
If you want to review, verify or correct your personal information, please contact our Privacy Officer in writing.
Links to Third-Party Websites
To prevent unauthorized access or disclosure, maintain data accuracy and ensure the appropriate use of information, we have put in place reasonable physical, electronic and managerial procedures to safeguard and secure the information we collect online. We, and our third-party service providers (such as payment processors), use encryption technology when collecting or transferring sensitive data such as credit card information. Credit card and debit card numbers are used only for processing payment and are not used for other purposes.
Although we will make reasonable efforts to protect personal information from loss, misuse or alteration by third parties, you should be aware that there is always some risk that an unauthorized third party could find a way to spoil our security systems. This risk is heightened if you are using unsecured/public Wi-Fi.
Third-Party Service Providers
Your personal information may be shared with third-party information technology, data and payment processing and other service providers engaged by us who require such information to assist us with managing our relationship with you, including third parties that provide services to us or on our behalf. Such third parties may be located outside of Canada, including in the United States.
As a result, you understand that and consent to your personal information being collected, used, processed, stored and/or disclosed in a jurisdiction other than Canada and understand that it may potentially be accessible to law enforcement and national security authorities of that jurisdiction. However, in the event that foreign law enforcement and/or national security authorities request your personal information, it shall only be provided in strict accordance with the law and subject to all required legal permissions.
HydRx Farms Ltd. Privacy Contact
To ensure your inquiry is handled promptly, please use “Privacy” in the subject line of your email.
You may also contact us via mail:
HydRx Farms Ltd. Attention: Privacy Officer
PO Box 31
209 Dundas St. Whitby,
Ontario, L1N 5R7